October 18, 2012
I realized recently that I haven’t updated the Resources page in three years. Obviously, there are a lot more recent, more interesting resources out there now. So many, in fact, that I should probably entirely replace what was there. But I do want to retain that info, so here it is in a post. Refreshed Resources page, coming soon.
[As of 10/7/09]
I gathered the following resources to be a handout to go along with my “Content Gone Wild!” talk at the MIMA Summit 2009. These articles and sites support the Content Strategy practices discussed in the examples from the presentation. These are not the only resources, and they’re not necessarily the final word on these topics, but they should provide some good information and get you started with practical techniques and tips.
General Content Strategy Resources
Writing for the Web
Voice / Tone
Taxonomy & Metadata
Social Media Strategy
Corporate Blog Strategy
Looking for Taxonomy & Metadata Resources?
Here are some resources I gathered about metadata, taxonomy and ontology data.
Making a Business Case
Working with Existing Data
- Thousands of OWL documents are indexed in Google. Add “filetype:owl” to your search and see what comes up.
- Piggy Bank - open source tool for scraping data from a website.
Prototyping - test it out
- MindJet® MindManger® - commercial mind mapping software
- FreeMind – open source mind mapping software
- Bubbl.us – an online brainstorming tool
- TopBraid Composer™ - a commercial tool for building ontologies and semantic web applications. TopBraid Ensemble™ adds a layer that makes it more user-friendly for content providers, and may also be useful in prototyping.
- Protégé – an open source ontology editor
- Knoodl.com - a semantic wiki, combining collaborative editing with ontology models
Shared Knowledge - join a community
August 27, 2012
Apparently, it’s time for my semi-annual blog update!
I’ve been focusing a bit more on work-work this year, and dialing it back on some of the writing and speaking. Not entirely, just gathering up my thoughts so that I can continue working on things that are interesting and relevant.
Writing: I’ve continued to post Scatter/Gather, Razorfish’s Content Strategy blog. And I also published some articles elsewhere this year.
Speaking: This year I got more serious about scaling back on the public speaking. The My Presentations page has been updated with info and links to recordings (when available). Here’s also a list of just the new ones:
- Metadata Workshop – Content Strategy Applied, London, UK, March 1-2, 2012 (on slideshare)
- Content Strategy: Why Now? – Sisältöstrategiaseminaari 2012 (Content Strategy Seminar 2012), Helsinki, Finland, February 8, 2012 (on slideshare)
- Coming soon – I’ll be co-presenting a workshop and giving a talk at Content Strategy Forum 2012, Cape Town, South Africa, October 24-26, 2012
- Attending: Even though I’m doing less speaking, I still love the inspiration of going to conferences. I also went to Confab, and soon I’ll be going to dconstruct and XOXO.
Other: One other thing I’ve been up to – I’m serving as Producer on a documentary that Jason Scott is shooting about DEFCON. Here’s a teaser trailer. There’s some other clips, teasers, and test footage on Jason’s YouTube channel.
November 17, 2011
Hi, hello, wait, don’t go!
I know, I’ve been woefully neglecting this blog. But here are a few places you can find me and my work:
Writing: I’ve written lots of posts on Scatter/Gather, a Razorfish blog about Content Strategy. Here are some of my recent favorites:
Speaking: I gave a bunch of talks, and I’ve updated the My Presentations page with info and links to recordings (when available). Funny, because it looks like I did a lot of talks in 2010, and just one in 2011. I actually did a lot of talks in 2011, but many of these were panels, or were places where I was invited to cover topics that I had previously discussed elsewhere. Since there was no recording of these talks and the material wasn’t THAT different than what I’ve already posted, I didn’t see a reason to list all of them on the Presentations page, but if you’re curious, here’s what they were:
- Make Your Content Nimble (a very brief version of the talk I gave at Confab) – Semantic Tech & Business Conference; London, UK; September 26-27, 2011
- Semantic Web Media Summit Panel - Semantic Web Media Summit; New York, NY; Sept. 14, 2011
- Nimble Content: Publishing in the Digital Age (a variation of the many Nimble talks I gave in 2010) – UX Melbourne; Melbourne, Australia; June 28, 2011
- Empowering Your Audience Ambassadors with Semantic Publishing - Web 3.0 and the Future of Social Media; Sydney, Australia; June 2011 (on slideshare)
- Social Media Content Gone Wild! (an update of a 2009 talk I gave at MIMA) – Social Media Club Sydney; Sydney Australia; June 20, 2011
- The New Content Ecosystem (panel) - Semantic Technology Conference 2011; San Francisco, CA; June 5-9 2011
- Make Your Content Nimble - Confab; Minneapolis, MN; May 9-10, 2011 (on slideshare)
- Makers of Geek Documentaries: A Nerd’s Life (panel) – SXSW Film; Austin, TX; March 2011
- Intelligent Content Conference 2011 - attended as a guest blogger; Palm Springs, CA; Feb 16-18, 2011
- Faceted Search/Semantic Technology (panel) - AAN Web Conference; San Francisco, CA; Jan 28, 2011
Tweeting: Plus, you can always check out my latest thoughts (both profound and mundane) on Twitter – @rlovinger
I’m going to try to make my next visit a little sooner! 17 months is a bit too long.
June 3, 2010
Since the beginning of the year I’ve been researching, writing, and editing a report called Nimble: A Razorfish report on publishing in the digital age. It launched this week, and so far the response has been really great. I’ve written about it over on Scatter/Gather and you can view or download the report itself at
. There’s even a Twitter account for it (@NimbleRF).
In June I’ll be doing a presentation about report at the Semantic Technology Conference in San Francisco. And there will be other presentations and developments in the coming months.
What else? I wrote a couple other pieces for Scatter/Gather:
And I’m helping to organize two interesting events for Internet Week next week:
Hope to see you there!
March 17, 2010
I know, this blog is woefully out-of-date. I haven’t been completely slacking, though. I’ve been doing most of my blogging over at Scatter/Gather, a Content Strategy blog that I contribute to with my colleagues at Razorfish.
In the future, I’ll try to at least mention my S/G posts here. In the meantime, here are the posts I’ve written so far:
November 15, 2009
Last April I listed out a bunch of conferences and film festivals that I had attended or hoped to attend, and in some cases I was also a speaker. With the end of 2009 in sight my calendar for next year is already starting to get filled in, so it seemed like a good time for an update on some of the events that have caught my eye for the first half 2010.
- Intelligent Content 2010 (Feb) – I wish I had submitted a proposal, but I didn’t. Hopefully I can go as an attendee.
- SXSW (March) – Nothing concrete yet, but I’ve got my fingers crossed that I’ll be involved with aspects of both the Interactive and Film portions of the festival.
- PAX East (March) – I plan to attend this Boston-based version of the popular West Coast gaming convention.
- Content Strategy Forum (April) – I’ll be co-leading a workshop and giving a talk at this 2-day conference in Paris, organized by STC France.
- Tribeca Film Festival (April) – Once the schedule is posted (sometime in the Spring), let me know if you need movie recommendations!
- ROFLcon II (April) – I’ll be attending this epic internet culture conference as it returns to its city of origin (Cambridge, MA).
- Semantic Technology Conference (June) – In its 6th year, the conference moves to San Francisco, and I hope to once again be a speaker.
Oh yeah, and I’m in discussions with some people to organize an exciting event of our own. More updates to come as plans get firmed up!
September 24, 2009
On October 5th I’ll be speaking at a one-day conference in Minneapolis, held by the Minnesota Interactive Marketing Association. Attendees will include marketers, but also designers, content developers, publishers, user experience professionals, usability experts, and product developers. The Keynote speakers are Seth Godin and Jackie Huba, which promises to be pretty interesting. Plus, they’ve crammed a ton of interesting-looking sessions into the schedule.
If you’re going to be there, come see my talk, Content Gone Wild! at 9:45 in Salon A. It’s part of the Strategy Track and I’ll be talking about the embarrassing kinds of things that can happen when you don’t have a good content strategy!